Team

The JB Design team is made up of a handful of experienced professionals, each bringing their own speciality and expertise to the table.

J Berry—J is an experienced branding and identity professional. He’s an idea person who can conceive, develop, and express complex branding and identity systems. He believes in working as a partner with clients, encouraging teamwork, and flawlessly executing a project through its completion and targeted business results.  His portfolio includes design work for many known brands including: Allied Signal, American Express, Boehringer Ingelheim, Boston Lyric Opera, Canon, Credit Suisse, Debevoise & Plimpton, Deloitte, Deutsche Bank A.G., ESPN, FedEx, GE, IBM, International Paper, Johnson & Johnson, Lindenmeyr Munroe, Mony, MFA Boston, NBC, Oxygen Media, PBF Energy, Pepsi, Pfizer, Pratt and Whitney, Swiss Army, Terex, Texaco, Wal-Mart and YMCA  Prior to JB Design, J led brand-marketing efforts at firms in New York City and Connecticut, playing a key role in the development and maintenance of programs for Texaco and Johnson & Johnson. Active within the design community, J has served on the board of directors of the Connecticut Art Directors Club (CADC). While J is proud of the numerous design awards his work has earned – including, most recently, a Gold Award from Communication Arts – that is not his source of motivation. Instead, his incentive is derived from the satisfaction of being part of the development and long-term success of the brands he works with.  When not feverishly meeting deadlines, J can be found under the hood of his vintage Mustang or making fresh tracks on the ski slopes in Colorado.
J Berry—J is an experienced branding and identity professional. He’s an idea person who can conceive, develop, and express complex branding and identity systems. He believes in working as a partner with clients, encouraging teamwork, and flawlessly executing a project through its completion and targeted business results. His portfolio includes design work for many known brands including: Allied Signal, American Express, Boehringer Ingelheim, Boston Lyric Opera, Canon, Credit Suisse, Debevoise & Plimpton, Deloitte, Deutsche Bank A.G., ESPN, FedEx, GE, IBM, International Paper, Johnson & Johnson, Lindenmeyr Munroe, Mony, MFA Boston, NBC, Oxygen Media, PBF Energy, Pepsi, Pfizer, Pratt and Whitney, Swiss Army, Terex, Texaco, Wal-Mart and YMCA Prior to JB Design, J led brand-marketing efforts at firms in New York City and Connecticut, playing a key role in the development and maintenance of programs for Texaco and Johnson & Johnson. Active within the design community, J has served on the board of directors of the Connecticut Art Directors Club (CADC). While J is proud of the numerous design awards his work has earned – including, most recently, a Gold Award from Communication Arts – that is not his source of motivation. Instead, his incentive is derived from the satisfaction of being part of the development and long-term success of the brands he works with. When not feverishly meeting deadlines, J can be found under the hood of his vintage Mustang or making fresh tracks on the ski slopes in Colorado.
Kim Hua—Kim is involved in all aspects of the office's operations, she has collaborated on branding efforts for a broad spectrum of corporate and consumer brands in industries ranging from technology to healthcare to fashion. Under Kim's leadership, JB Design has partnered with a wide array of clients, including NBC, ESPN and other well-known brands. 

Before partnering with JB Design, Kim gained branding and Web expertise on both the agency and client sides. Her approach to providing measurement of a company’s Web site design and performance, is based on brand alignment, user interaction and evaluation. The results offer the most objective, corrective and actionable guidelines available. Findings provide intuitive design and architecture helping clients maximize the return of their Web investments. 

Kim was educated at Indiana University, where she graduated with a BA in Fine Arts. Kim is a devoted Indiana University basketball fan. One of her favorite past times during basketball season is cheering on her team.
Kim Hua—Kim is involved in all aspects of the office's operations, she has collaborated on branding efforts for a broad spectrum of corporate and consumer brands in industries ranging from technology to healthcare to fashion. Under Kim's leadership, JB Design has partnered with a wide array of clients, including NBC, ESPN and other well-known brands. Before partnering with JB Design, Kim gained branding and Web expertise on both the agency and client sides. Her approach to providing measurement of a company’s Web site design and performance, is based on brand alignment, user interaction and evaluation. The results offer the most objective, corrective and actionable guidelines available. Findings provide intuitive design and architecture helping clients maximize the return of their Web investments. Kim was educated at Indiana University, where she graduated with a BA in Fine Arts. Kim is a devoted Indiana University basketball fan. One of her favorite past times during basketball season is cheering on her team.
Erika Back—One of our newest creative discoveries, Erika is a very detail-oriented personality – tackling every project with a keen eye for the little things. Clients value her ability to come up with creative solutions that integrate intelligent branding with forward-thinking marketing materials. Her perfectionism often comes in handy.

Erika brings her keen eye to the ice as well – as an avid hockey fan and player, it’s not unusual to find her slap-shotting her way to victory (not unlike achieving goals every day here at the office). A life-long dog person, Erika enjoys spending quality time with her German Short Haired Pointer, Jack.
Erika Back—One of our newest creative discoveries, Erika is a very detail-oriented personality – tackling every project with a keen eye for the little things. Clients value her ability to come up with creative solutions that integrate intelligent branding with forward-thinking marketing materials. Her perfectionism often comes in handy. Erika brings her keen eye to the ice as well – as an avid hockey fan and player, it’s not unusual to find her slap-shotting her way to victory (not unlike achieving goals every day here at the office). A life-long dog person, Erika enjoys spending quality time with her German Short Haired Pointer, Jack.
Jull Weber — With creative front-end web development of 15+ years of experience, Jull is passionate about transforming abstract ideas into innovative solutions. Whether developing compelling online experiences, or problem-solving, Jull strives for delivering amazing applications and user experiences that are engaging, intuitive, and  easy to use.  Before joining JB Design, Jull has worked with a variety of agencies, creating numerous online user experiences for clients such as Disney, ESPN, Honda, Turbotax, Dole, Nestlé, Lenovo laptops, Qantas, Suzuki, Wachovia, Wells Fargo, and many more. Jull is fluent in Javascript, PHP, Zend, Magento, HTML5, CSS2/3, JQuery, Flash AS2/AS3, Wordpress, Responsive/Mobile, Bigcommerce, HTML5 Banner Ads, Mediamind and  specializes in Wordpress and E-commerce platforms.  Jull avidly trained in computer science and engineering programs at Purdue University and MIT since the age of 11. He began his focus on technical and software design at MIT. Unlike most developers who are comfortable behind a desk, Jull enjoys frequenting the gym and  keeping in tip top shape.
Jull Weber — With creative front-end web development of 15+ years of experience, Jull is passionate about transforming abstract ideas into innovative solutions. Whether developing compelling online experiences, or problem-solving, Jull strives for delivering amazing applications and user experiences that are engaging, intuitive, and easy to use.  Before joining JB Design, Jull has worked with a variety of agencies, creating numerous online user experiences for clients such as Disney, ESPN, Honda, Turbotax, Dole, Nestlé, Lenovo laptops, Qantas, Suzuki, Wachovia, Wells Fargo, and many more. Jull is fluent in Javascript, PHP, Zend, Magento, HTML5, CSS2/3, JQuery, Flash AS2/AS3, Wordpress, Responsive/Mobile, Bigcommerce, HTML5 Banner Ads, Mediamind and specializes in Wordpress and E-commerce platforms.  Jull avidly trained in computer science and engineering programs at Purdue University and MIT since the age of 11. He began his focus on technical and software design at MIT. Unlike most developers who are comfortable behind a desk, Jull enjoys frequenting the gym and keeping in tip top shape.
Greg Voornas — The first 20 years of Greg’s career were spent copy writing at some of the most respected ad agencies on the planet. Ogilvy & Mather. Bozell Worldwide. Foote, Cone & Belding. Wells Rich Greene. Young & Rubicam. Greg has created print, TV, radio, direct, collateral and Web/interactive campaigns for clients from Honda, Mattel and Microsoft to Chase Manhattan Bank, Mazda, IBM, and Philip Morris. Greg’s focus continues to be 100% on the work. No matter how many meetings, teleconferences or video conferences are conducted to arrive at the right strategy or messaging, in the end it all comes down to the ad, direct mail piece, website, brochure, poster, radio spot or banner. Greg subscribes to David Ogilvy’s U.S. Food Loss and Wasteful advice given to a client decades ago: “You cannot bore people into buying your product.”
Greg Voornas — The first 20 years of Greg’s career were spent copy writing at some of the most respected ad agencies on the planet. Ogilvy & Mather. Bozell Worldwide. Foote, Cone & Belding. Wells Rich Greene. Young & Rubicam. Greg has created print, TV, radio, direct, collateral and Web/interactive campaigns for clients from Honda, Mattel and Microsoft to Chase Manhattan Bank, Mazda, IBM, and Philip Morris. Greg’s focus continues to be 100% on the work. No matter how many meetings, teleconferences or video conferences are conducted to arrive at the right strategy or messaging, in the end it all comes down to the ad, direct mail piece, website, brochure, poster, radio spot or banner. Greg subscribes to David Ogilvy’s U.S. Food Loss and Wasteful advice given to a client decades ago: “You cannot bore people into buying your product.”
Dan Merton — Dan brings an extensive range of digital marketing and ecommerce experience spanning 15+ years. He has a broad range of experience with managing large budget digital ad campaigns for 100s of brands including CocaCola, Hershey, KitchenAid, Philips, Crayola, Budweiser, Guinness, Cuisinart and Casio, to helping software companies, travel services, trade schools and local service providers too.  A trusted adviser who is able to equip ecommerce and marketing divisions of corporations with sound guidance on online marketing strategy and technology to maximize efficiency, grow revenue and generate positive ROI. Core competencies: Online Revenue Growth, Ecommerce Operations, Ecommerce Marketing, Search Engine Optimization, Search Engine Marketing, Programmatic Media Buying, RTB, Conversion Rate Optimization, Paid Search, Acquisition Marketing, P&L Ownership and Online Advertising
Dan Merton — Dan brings an extensive range of digital marketing and ecommerce experience spanning 15+ years. He has a broad range of experience with managing large budget digital ad campaigns for 100s of brands including CocaCola, Hershey, KitchenAid, Philips, Crayola, Budweiser, Guinness, Cuisinart and Casio, to helping software companies, travel services, trade schools and local service providers too. A trusted adviser who is able to equip ecommerce and marketing divisions of corporations with sound guidance on online marketing strategy and technology to maximize efficiency, grow revenue and generate positive ROI. Core competencies: Online Revenue Growth, Ecommerce Operations, Ecommerce Marketing, Search Engine Optimization, Search Engine Marketing, Programmatic Media Buying, RTB, Conversion Rate Optimization, Paid Search, Acquisition Marketing, P&L Ownership and Online Advertising
Pixel The-Dog Berry—Head of human resources, Pixel maintains studio security and general office well-being. He enjoys walking around South Norwalk with his entourage.
Pixel The-Dog Berry—Head of human resources, Pixel maintains studio security and general office well-being. He enjoys walking around South Norwalk with his entourage.

Recognition

2016—GDUSA
American Graphic Design Award 

2015—GDUSA
American Graphic Design Award 

2013—GDUSA
American Graphic Design Award 

2011—Communication Arts
Award of Excellence

2011—Trademarks USA
Outstanding Logo Design

2011—Graphis Design Annual
Gold Award

2010—Graphis Design Annual
Gold Award

What can we
do for you?

Within a cluttered, competition–filled environment exists an opportunity to be better, to be distinctive. Our greatest value is helping brands define and differentiate themselves while simultaneously creating a lasting emotional connection.

Please fill out the form below for more information on how JB Design can help you.