55 Wine Bar

With the average restaurant lasting a mere six years on the market, identity steadfastness becomes key in customer loyalty and, in fact, a way to connect with former and potential clientele. Based on research, coupled with the extensive wine knowledge of the owners, the rebranding for 55 Degrees Wine Bar & Restaurant succeeded in making the enclave a place to be seen at, as well as a sought-after dining and entertainment experience.

Client: 55 Wine Bar
Industry: Hospitality
Employees: 20+
Locations: Fairfield, CT
Communications Impact: Corporate Identity, Visual System, Website

When we first met 55, we noticed their logo was not connecting with their audiences. It was our pleasure to help them rebrand.
A sample of how the visual system works across multiple uses.
A fresh website was designed to enhance user experience.
A fresh website was designed to enhance user experience.
The new website uses large imagery to showcase what 55 has to offer.
The new website uses large imagery to showcase what 55 has to offer.
One of many regular advertisements produced for the restaurant.
JB Design received an excellence award from Communication Arts for the logo redesign.

What can we do for your hospitality
business?

Within a cluttered, competition–filled environment exists an opportunity to be better, to be distinctive. Our greatest value is helping brands define and differentiate themselves while simultaneously creating a lasting emotional connection.

For more information about how JB Design can help you, please contact us at 203.750.9698